Strategic Expansion
As SA’s agricultural sector navigates a competitive and complex operating environment, exports are becoming an increasingly important strategy for growth and diversification.
As SA’s agricultural sector navigates a competitive and complex operating environment, exports are becoming an increasingly important strategy for growth and diversification.
Food security is often defined as access to sufficient, safe and nutritious food. Yet discussions about the issue often focus on shortages rather than the conditions required to produce more food. In reality, long-term food security begins with the ability to produce...
Worcester, Western Cape – On Tuesday, 2 June 2026, representatives from Rainbow Chicken visited Breerivier High School in Worcester to hand dignity packs, containing essential hygiene products, to 579 girl learners in Grades 8 to 10.According to experts from the...
South Africa continues to face two pressing challenges: youth unemployment and food security.
Rainbow Chicken, in collaboration with the Mpumalanga Municipality and the Department of Agriculture, Rural Development, Land and Environmental Affairs, recently hosted its inaugural annual Farmer’s Day at the Rainbow Chicks Malelane and Tonga Depots in Mpumalanga.
As one of the region’s largest employers and a long-standing neighbour to local schools, Rainbow Rustenburg has embedded a culture of giving back into its community. This commitment extends into the lives of thousands of learners, strengthening education, food security, and community well-being through practical, lasting support.
A team from Rainbow Chicken, including Tarryn Fowler (marketing director), Claire Mundell (technical director), Thashia Achari (research and development technical manager), and Neil Harris (category strategy manager), attended Anuga 2025 in Cologne, one of the world’s largest and most influential food and beverage trade fairs.
Rainbow Chicken, in proud partnership with Boland Rugby Union and Worcester Villagers RFC, has taken to the field with purpose, launching the Rainbow Tjokkers Rugby Development Clinic, a grassroots initiative bringing young players, families, and communities together through the power of sport.
Rainbow Chicken Ltd, South Africa’s second largest poultry producer, is proud to reaffirm its support for the Food and Agriculture Organisation of the United Nations (FAO) by championing the 2025 World Food Day campaign under the global theme: ‘Hand in hand for better foods and a better future’.
Rainbow Chicken Ltd is proud to mark the 20th anniversary of its P1: Added Value Business this month. This division has transformed the way South Africans experience poultry since its inception in 2005.